SALT Beach Club Opening

In june 2012 the new restaurant-beach club SALT, designed by Isabel Lopez Associates, opened at the foot of the W Hotel in Barcelona. With the creation of this new space, W Barcelona further strengthened its gastronomy range and leisure possibilities in La Nova Bocana area, located in the port of Barcelona, by offering this new restaurant-bar, and a special bar area with deck chairs beside the sea and a zone reserved for corporate events and private social functions. IT Comunicación was in charge of organizing the opening event of the restaurant-bar, which was targeted at the professional sector in order to show the potential of SALT within the hospitality industry as well as the Barcelona social scene, allowing SALT to position itself within the scope of future clients. Following this successful event, IT Comunicacion has been taking care of the overall communication of SALT to the media; handling all news and communicating this to the appropriate media, preparing various press materials and informative content, managing media relations and organizing several private visits to the establishment.

Sector

Services

SALT Beach Club Opening